Ads Specialist

Full-time

Benefits

Flexible Working Hours

Meals Allowance

Birthday Leave

Family/Pets Care Leave

Performance Award

Health/Dental/ Allowance

Overview
  • Plan, create, and launch effective digital advertising campaigns across Facebook, Instagram, and other platforms.
  • Analyze campaign performance data and continuously optimize for better ROI.
  • Work closely with designers and content creators to produce engaging ads and creatives (photos/videos).
  • Deliver weekly performance reports and growth insights, translate data into actionable creative and targeting strategies and track key KPIs — CTR, CPL, ROAS, and Cost per Result.
  • Build and launch full-funnel campaigns in Meta Ads Manager, including pixel setup, conversion tracking, creative testing frameworks, and structured monthly budget planning.
  • Monitor and optimize campaigns daily to maximize ROAS, ensuring real-time adjustments to bidding, audiences, budgets, and creative delivery.
  • Run continuous A/B tests across creatives, ad copy, formats, and placements to improve CTR, reduce CPA, and increase conversion volume.